How Young Insurance Agents Should Be Investing their Time and Marketing Dollars
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We are looking at these “Times of the Young Agent” and for this episode, we are proud to have, for the first time ever, an interview with a dynamic duo: Lisa and Will Lemanski, owners of Meiers, Lombardini, and Lemanski Insurance in East Lansing Michigan.
We are also proud to interview Lisa Lemanski who was just awarded National Young Agent of the Year by the IIABA this past weekend in New Orleans. Their advice as young agents couldn’t have come at a better time.
These are agents who are turning the perception of insurance, insurance agents, and the insurance industry to meet today’s conscientious consumers. They view themselves more as educators and counselors of insurance rather than sales people and they’ve cut out all the fat; meaning all the things that were a waste of time and a waste of marketing dollars. Listen to the podcast to see how you should be spending these resources.
As young agents, don’t be afraid to pursue the pragmatic approach!
Jason Cass is a thought leader, speaker, agency owner and champion for the independent insurance industry. He is the founder of Agency Intelligence (AI), a place where insurance agents and agency owners can connect, share knowledge and work together to improve their agencies and move the industry forward.
Jason hosts two major insurance podcast series, Agent’s Influence and Agency Intelligence where he talks with those that influence the insurance industry and connects with independent insurance agents all over the country. He is also the author of the Amazon Bestselling book, Customer Service is Just Foreplay, and is working on his second book titled, The Great Separator.