A true differentiator is what you can do, not the things you’re incapable of doing.
It might seem like a pointless lesson of semantics, however trying to turn the tables of efficiency on the efficient will always end badly.
Baselines get established for a reason, trying to push them back for a lack of ability will just leave you on the wrong side of the line.
That’s what Jason talks about today in this one-on-one conversation detailing the places we can’t or won’t show up in to do business.
Listen to Agents Influence with Jason Cass above…