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The Summer of Marketing

by | July 14, 2015

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The summer of 1967 was tagged “The Summer of Love,” but we’re calling this summer, the summer of 2015: “The Summer of Marketing.”

Collectively, we can raise the roof and switch on this industry’s marketing creativity, and openness in marketing communication as we create a counter culture of marketing systems and approaches to challenge the traditional, often archaic execution of the insurance industry.

In this podcast, we kick off with Jason Cass for The Summer of Marketing podcast series happening now through August.

3 Comments

  1. SUDHIN ROY CHOWDHURY.

    How does Digital marketing of Insurance Products work out. Both Life as well as
    Non -Life ie; general Insurance.

  2. SUDHIN ROY CHOWDHURY.

    How does digital marketing of insurance products work >??

    • Joey Giangola

      Hey Sudhin,

      It’s all about translating the traditional ways we’ve sold and marketed insurance into the platforms and mediums we have today.

      We are trying to create an on demand experience for the consumer to know, like and most importantly trust us.

      Hope this helps.

      Take it easy,

      Joey

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