Like Jay-Z, McBilly Sy Is Mr. International

by | May 19, 2020



In today’s episode of Agency Intelligence podcast, host Jason Cass interviews McBilly Sy, Managing Partner at Better Agency. McBilly talks about his experience growing up in the Philippines, how he started his career, how success is defined differently in different countries, and how to maximize learning and relationships. 

Episode Highlights:

  • Jason Cass introduces guest McBilly Sy. (1:04)
  • Is McBilly an Android or an iPhone user? (5:34)
  • What was the last app that McBilly Sy downloaded? (8:16)
  • Does McBilly love to win or hate to lose? (13:37)
  • What does McBilly Sy attribute to his success, skill or luck? (19:16)
  • McBilly shares about his nationality origin and how he started. (22:41)
  • McBilly shares how he got into marketing. (28:16)
  • McBilly says that his first business was an e-commerce store. (29:27)
  • McBilly shares how he met his business partner Preston. (30:03)
  • McBilly was raised with Philippine culture. (32:47)
  • McBilly Sy shares one of his biggest goals when he moved to America. (35:20)
  • McBilly talks about the culture shock he experienced. (37:01)
  • McBilly shares the two kinds of levels that he personally learned. (47:39)
  • McBilly shares an interesting perspective that he’s been thinking about a lot. (52:22)
  • McBilly compares the definition of success in different countries. (52:51) 
  • When McBilly looks at the relationship he looks at it as if it’s a bank. (54:26)
  • What is McBilly reading right now? (1:00:41)

3 Key Points:

  1. McBilly Sy personally learned that learning is an interactive process, like mentorship or joining a mastermind. 
  2. McBilly’s first business was an e-commerce store that actually failed but that set the foundation for him to learn more about disruptive marketing which allowed him to start his marketing agency.
  3. McBilly Sy got a demo and the system he has set up, and Preston had a list of what he was advertising for, they came up with a decision to try it out. They did two demos on the same day back to back, and those two sales got them to continue what they’ve started.

Key Quotes:

  • “I really believe that multitasking does not exist, you cannot be a good multitasker. It’s just literally impossible.” – McBilly Sy
  • “You have to learn to be disciplined because we know that there’s always going to be highs and lows.” – McBilly Sy
  • “You only have three currencies in life. You either pay it with money, you pay it with time, or you pay with attention.” – McBilly Sy
  • “I really firmly believe that we won’t know that it’s not possible or we won’t know that it’s not a good fit until we try it.” – McBilly Sy

Resources Mentioned


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