Are you a Coach or the Spectator?

by | April 12, 2021



In this episode of the Age of Indiependence podcast, host Katlyn Eggar discusses what scripts are all about. You can watch the scoreboard from the stands, or you can get in there and call the plays. Scripts allow you to run organized plays. Learn who should use scripts, the symptoms that you might need a better script, and the first 3 scripts you should write.

Episode Highlights:

  • Katlyn shares what scripts enable us to do. (1:00)
  • Katlyn mentions who should utilize scripts. (2:17)
  • How do you know if your agency’s scripts need to be updated? (2:46)
  • What’s the first step to overcoming your team’s objections? (4:59)
  • Katlyn mentions the first objection. (5:37)
  • Katlyn walks us through the second objection. (8:20)
  • Katlyn explains the third objection. (8:58)
  • What is a call calibration? (9:56)
  • Katlyn gives the first three scripts to utilize. (13:42)

Key Quotes:

  • “Your clients and your business are too important to be lackadaisical. So, let’s do ourselves a favor and figure out how to make everything we do consistent and repeatable.” – Katlyn Eggar
  • “People love doing things that they’re good at. So, let’s help them be really good at sales. It’s our job to make it as easy as possible for our sales team to be able to hit the ground running, and be experts at what they come to work to do every single day.” – Katlyn Eggar
  • “Carving out a little bit of time per week where you’re able to review calls together as a group, and also in one on one settings, gives people that extra edge that they need, that extra coaching that they need, to be ready for game time.” – Katlyn Eggar

Resources Mentioned:

Pin It on Pinterest